Did you know that in the United Kingdom, Sky Sports pays $74 million a season for the TV rights to the Football League, which includes the Championship, the lower leagues and 15 matches per season from the League Cup?
Comparing the Championship to the Premier League, the Championship fee is six per cent of the value of the Prmier League live rights. Last season, 60 Championship matches drew audiences on average a third of the size of Premier League audiences — so the Championship was getting approximately 350,000-400,000 viewers per match, which is comparable to how many fans in America watch the Premier League on Fox Soccer Channel according to conservative estimates.
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